Campaigning for Change - Beyond Anti-Greenwashing Webinar

19 Jul

We’re facing an exponential rise in regulatory action against greenwashing and mounting awareness of the responsibility of communicators to drive meaningful climate action. Just last month, UN Secretary-General António Guterres pointed the finger at the industry for supporting polluters to continue business as usual - stating that these industries have been “aided and abetted by Mad Men fuelling the madness!”

To bring the communications industry up-to-speed, as well as continue to raise the bar far beyond the baseline, Creatives for Climate launched ‘The Anti-Greenwash Guide for Agency Leaders,’ a landmark free resource for the industry to mainstream education on the top which to date has reached over 400,000 individuals.

Following up on this huge interest, on September 10th, Creatives for Climate is hosting a free webinar and workshop bringing together climate activists, academics and agency leaders to share insights, learnings and remaining questions to be answered.

This 1.5-hour event will also offer an opportunity for participants to connect, discuss and share ideas on what’s next for positive industry transformation.

Featuring voices such as Creatives for Climate CEO, Lucy von Sturmer, Independent Pracademic and Fellow of the Cambridge Institute for Sustainability Leadership (CISL), Victoria Hurth along with agency leaders Josh Garrett, CEO, Co-founder, Redwood Climate Communications, Adrian Ma, Founder & MD at Fanclub PR, Hanna Henshall, Co-Founder of If Not Now Digital and Jellien Roelofs, Climate Lawyer.

Join to:

Gain an overview of the latest anti-greenwash regulation
Learn to go beyond just ‘do no harm’ towards a more aspirational framework
Get inspired by industry leaders who are applying the transformative practices in their agencies.
Gain an opportunity to share and connect in breakout sessions to meet and ideate with like-minded professionals across the world.